Essential Features While Designing a Logo

Get Inspiration, Don’t Copy

You can get inspiration from other logo designing rather than copying their ideas. Uniqueness is a vital part while create a logo. If it looks similar to any existed logo, the brand associated with the logo can claim for it. You might face copyright issue.

Relevant

For any brand, the concept relevant should always be associated with the logo. Some companies like to pick the first character of their company name as a logo, some pick the name and some pick pictures. For example, the Apple Company uses the picture of Apple to relevant itself with its logo. McDonald has picked the first character “M” as a logo.

Take a Simple Font

Be an experimental is good but don’t overplay. It may spoil the concept of the logo. If you are using words, keep the font style simple. It should be readable. For this you can get inspiration from the logo of big firms like BMW and Monte Carlo.

Avoid the Cliché

Every year some new trends come in the field of logo designing. It doesn’t mean that you follow the trend. According to a professional logo designing company in Kanpur, the focus should be on creating creative & unique logo instead of revamping it from time and again.

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