Magento is one of the most fantastic e-commerce development platforms, using open source technology to create a strong e-commerce site. It has many advantages. Therefore it is a leading choice for online shopping site development. Magento has powered around 34% of the Alexa 1 Million top sites.
Did You Know?
The platform is used by over 240,000 merchants worldwide and is liked by 1 of every 4 online businesses.
Advantages of Magento :
Open Source
Wishing to ditch the high monthly fees, choose Magento which is an open source. Web development on the platform is readily available. It is used by developers across the world to build commercial sites with assorted functions. It was introduced in 2007 by the team who used to work on osCommerce. Due to Open Source hundreds of developers work together to develop codes which are available at free of costs. Instead of spending on the basics, Magento developers concentrate on developing a site that appeals visitors.
Multiple-Sites with Single Installation
Want to run more than one shop with the same product? Want to keep stock in sync all of them or want to use different currencies on each of them? Magento allows you to achieve this effortlessly. It offers effortless management of multiple sites with a single installation.
SEO Optimization
Sites on the web development platform are friendly to SEO. The site can be modified as per the SERP rules. Enough options are available for URLs, meta tags, sitemaps, keywords, description etc… It has in-built SEO features to optimize the site to improve its ranking in the SERP results. Google algorithms and ranking criteria change time and again. Many web development programs take the time to update but Magento meets more than the basic criteria of SERP. It has multiple free and paid extensions to make sites SEO friendly.
Extend Easily
Magento offers to add key features to the site easily by offering numbers of modules, add-ons, and extensions. The site works smoothly as extensions work within their own space in the code of your site. So, there is rare interference among extensions. It is easy to upgrade the site with extensions. Developers can easily enhance the features of the portal by third party software integration. There multiple extensions available to integrate the site with Google Analytics, eBay, Google Shopping, and PayPal. The platform can easily integrate with CMS programs like WordPress.
Internationalization Support
Take your online business internationally with Magento. It configures with certain features of countries like European Union VAT-ID validation, EU Cookie notification etc. It gives support to multiple currencies of different countries. Moreover, the web development platform supports cross-border languages. The internationalization features make Magento a supreme choice for e-commerce web development.
Responsive & Scalable
Sites developed on Magento support different screen resolutions. It means these sites can perform well on not only desktops, laptops but also mobile devices. It doesn’t need an additional website to manage and operate on mobile devices.
Customization
Like PHP and other open sources, Magento offers to give module touch to the site and maintains uniqueness by enabling developers to perform deep customizations. The fronted (layouts and templates) and backend (event, rewrites, observer, and grids) can be customized the way you would wish.
Security
An e-commerce site needs an immense level of security. Magento is a safe platform to develop a site. It helps to maintain a high level of security. The site is secure from hackers. The Security Payment Bridge offers PCI Data Security Standard.
Seamless Checkout Feature
The option allows the customers to work on a single checkout option for all the products of the site rather than opting different checkout options for each. The feature results to a lesser number of vacant shopping carts during checkout.
Affordable
This is an open source, easy to extend due to a number of extendable features and easy to manage. These qualities make web development affordable on Magento. Site owners can afford to own an excellent site without spending much.
If you are looking to save more on web development on Magento, you can contact us. Being a professional web development company in Kanpur, India we, Pearl Creation Technologies, are delivering our customers with their dreamed websites at affordable prices since 2007. Call us on (+91) 7897884488 to get best suggestion from our web development experts for your customized website which would be fully functional, unique and would run smoothly.
Our official website - www.pearlcreation.com is also there to share you more details.
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